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Panel 1. Expanding Our Understanding of Social Media Use in Public Management

  • American University 4400 Massachusetts Avenue Northwest Washington, DC, 20016 United States (map)

Location: TBD

Chair: TBD

Millennial Preferences for Government Social Media: Meeting Them Where They Are

  • Staci Zavattaro, University of Central Florida
  • Lori Brainard, George Washington University

Public Engagement or Political Marketing? The Untold Story About the Use of Social Media in Local Governments

  • Mila Gasco, SUNY Albany
  • J. Ramon Gil-Garcia, SUNY Albany

Studying People’s Sentiments on Social Media About #BigLift - A Major Bridge Re-decking Project in Halifax, Canada

  • Anatoliy Gruzd, Ryerson University

Social Media Monitoring in the Public Sector with the Help of Digital Volunteers

  • Ines Mergel, Konstanz University